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Private Label salicylic acid face wash manufacturer

Private-label salicylic acid face wash for acne-prone and oily skin, engineered for EU/US compliance and fast sampling. Customize BHA levels, surfactant mildness, soothing stacks, and bottles. Stability-first systems and clear claims help brands win on Amazon, dermocosmetic, and clinic channels.

GMP/ISO • EU/US compliant docs • Samples in 3–7 days • MOQ from 1,000 pcs

Custom salicylic acid face wash Details

Beyond picking a salicylic acid level, the real differentiation comes from who will use the cleanser. This section maps formulas by skin type and target age, so you can brief textures, soothing stacks, and strength without guessing or over-complicating your range.

Spec / Parameter Card

FieldOptions / Recommendations
Texture SystemsClear gel • Cream-gel • Low-foam cream • Micellar gel • Foaming mousse
Core ActivesSalicylic Acid 0.5–2% • Niacinamide 2–5% • Zinc PCA 0.3–1% • PHA 3–6% • Panthenol 0.2–0.5% • Allantoin / Beta-glucan 0.1–0.3% • Ceramides (optional)
SupportHumectants (glycerin, HA, betaine) • Antioxidants • Chelators • Fragrance-free / EO-free options
pH WindowTypically 4.0–5.5 for BHA efficacy + comfort
Surfactant SystemSulfate-free preferred(amino-acid, betaine, APG blends)• Foam level tuned by skin type
PreservationEU/US-accepted systems • Alcohol-free options available
Color / FragranceClear / opalescent gel or off-white cream • Fragrance-free or low-allergen scents
PackagingFoaming pump 150–200 ml • Pump bottle 120–250 ml • Soft tube 100–200 ml • PCR options
Stability & QCAccelerated + long-term stability • Freeze–thaw • Pack compatibility • Micro / challenge tests
DocsCOA • SDS • Stability/Challenge summary • Market-specific cosmetic file support
Sampling & Lead TimeSamples 3–7 days;production 15–30 days after pack/artwork confirmation
MOQ (typical)Existing base from ≈1,000 pcs/SKU • New formula from ≈3,000 pcs/SKU

 

More customization points you may want to know

Oily or acne-prone: 1–2% SA gel, low-irritation surfactants, pH 4.5–5.5, optional niacinamide or zinc PCA. Sensitive: 0.5% SA or SA+PHA, fragrance-free with panthenol. Dry-combination: creamy base with HA and ceramides to avoid stripping.

Oily Skin

  • Texture: Clear gel; high-rinse, “fresh clean” feel; non-comedogenic.
  • Core stack: Salicylic Acid 0.5–2%, Niacinamide 2–4%, Zinc PCA 0.5–1%, light humectants (glycerin, betaine).
  • Notes: Prioritizes oil-cut and pore decongestion without squeaky-stripping; sulfate-free surfactants with controlled foam to keep barrier comfort and reduce rebound oiliness.

Dry Skin

  • Texture: Low-foam gel-cream or milky wash; cushioned slip, easy rinse.
  • Core stack: Salicylic Acid 0.5–1%, Panthenol 0.3–0.5%, Ceramide-support complex, HA 0.1–0.2%, gentle surfactants.
  • Notes: Focus on light keratolytic action plus barrier support; BHA kept at comfort levels so dry skin gets smoother texture without tightness or post-wash flaking.

Sensitive Skin

  • Texture: Very mild, fragrance-free; silky gel or lotion-like cleanser.
  • Core stack: Salicylic Acid 0.5% or lower (or PHA 3–5% as alternative), Niacinamide 2–3%, Beta-glucan 0.1–0.3%, Allantoin 0.1–0.3%.
  • Notes: Built for gradual onboarding: 2–3×/week → daily if tolerated; ultra-gentle surfactants, no essential oils, clear IFU and SPF guidance to reduce redness risk.

Black Skin / Melanin-Rich

  • Texture: Silky, non-drying gel or light cream; no ashy residue.
  • Core stack: Salicylic Acid 0.5–1%, Niacinamide 3–5%, optional Tranexamic Acid 2–3% or brightening complex, Panthenol 0.3–0.5%.
  • Notes: Targets pores and bumps while respecting barrier to help reduce risk of post-inflammatory dark marks; avoids harsh scrub particles and strong acid stacking.

Acne-Prone Skin

  • Texture: Water-light or clear gel; quick-rinse, non-comedogenic.
  • Core stack: Salicylic Acid 1–2% (face), optional SA 2%+ for body wash, Niacinamide 3–5%, Zinc PCA 0.5–1%, soothing agents (green tea, bisabolol).
  • Notes: Designed for daily or near-daily use on breakout-prone areas; balances keratolytic power with calming stack and clear guidance on pairing with leave-on treatments.

Teens: gentle 0.5% SA, mild surfactants, short contact time. 20s–30s: 1–2% SA plus niacinamide for pores and post-blemish marks. 40s+: 0.5–1% SA in cushioning cream wash with barrier support. All ages: limit over-exfoliation and use sunscreen daily.

20s — Early Prevention

  • Texture: Weightless, fast-absorbing serum; invisible under SPF and makeup.
  • Core stack: Niacinamide 3–5%, Antioxidants (Vit C/E/ferulic or derivatives), light Peptides 1–2%, HA 0.1–0.2%; optional Retinol 0.1% for prevention.
  • Notes: Focus on prevention, barrier support, and breakout-friendly textures; keep vitamin-A at intro strength with clear, simple IFU.

30s — First Lines

  • Texture: Silky or water-gel serum; slight cushion, non-greasy.
  • Core stack: Niacinamide 4–5%, Peptides 1–3%, Retinal 0.05–0.1% (or Retinol 0.1–0.3% encapsulated), HA 0.1–0.3%, antioxidant complex.
  • Notes: Targets first fine lines, dullness, and uneven tone; balances performance with daily tolerance so users can stay consistent long term.

40s — Firming Focus

  • Texture: Richer serum-emulsion; smooth slip, still layerable.
  • Core stack: Retinal 0.1% (or Retinol 0.3% encapsulated), Peptides 2–3%, Niacinamide 4–5%, Ceramides 0.1–0.3%, HA 0.2–0.3%.
  • Notes: Emphasize firmness, elasticity, and radiance; support barrier with lipids so higher vitamin-A levels remain comfortable on nightly use.

50s — Deep Renewal

  • Texture: Cream-serum or oil-in-serum; cocooning yet non-heavy.
  • Core stack: Retinal 0.1% ± Bakuchiol 0.5–1%, Peptides 2–3%, Niacinamide 4–5%, Ceramides & cholesterol, Squalane or nourishing oils.
  • Notes: Addresses deeper wrinkles, slackness, and dryness (often peri/menopausal); highlight resilience, comfort, and visible plumping over several weeks.

60s+ — Comfort & Strength

  • Texture: Velvety, high-comfort serum-emulsion; can double as light cream.
  • Core stack: Gentle Retinol/Retinal at comfort level, Peptides 2–3%, Niacinamide 3–4%, Nutritive oils + ceramide complex, Soothing actives (beta-glucan, panthenol).
  • Notes: Prioritize barrier strength, elasticity, and glow for very dry, fragile skin; flexible vitamin-A options for different tolerance levels.

Hot selling salicylic acid face wash on Amazon to reference

We benchmarked Amazon top-seller salicylic acid face washes across actives, textures, strengths, and gaps. Use this matrix to position your private-label cleanser, then upgrade surfactants, soothing stacks, and packaging to outperform on tolerance, daily comfort, and acne-control storytelling.

Brand / ProductCore Actives (typical %)TextureStrengthsGaps
CeraVe Acne Control Cleanser / Face WashSalicylic Acid 2%; clay/mineral complex; ceramide-based barrier supportRefreshing gel-to-foamClear 2% SA + oil-control positioning; strong “ceramides + barrier” story; excellent for dermocosmetic or mass benchmark.More targeted to oily/combination and acne-prone users; very dry or sensitized skin may need pairing with richer moisturizers and usage guidance.
Neutrogena Oil-Free Acne WashSalicylic Acid 2%; oil-free gel baseWater-light gel, foamingHigh awareness and wide distribution; “oil-free + 2% SA” message is simple and easy to understand for shoppers.Cleansing profile can feel quite strong; can be drying or tight on barrier-impaired or dry skin without clear onboarding.
La Roche-Posay Effaclar Medicated Gel CleanserSalicylic Acid 2%; LHA derivative; soothing water complexClear gel; low–medium foamDermatologist-trusted positioning; dual chemical exfoliation (SA + LHA) and oily/acne skin focus; good for clinical-style benchmarks.Premium price tier; still requires stepwise usage and education for very sensitive or compromised barriers.
Cetaphil Gentle Clear Clarifying Acne Cream CleanserSalicylic Acid 2%; soothing complex (e.g. aloe, botanical extracts); mild surfactantsCream-to-lather, soft foam“Gentle acne” storyline; cream texture differentiates it from classic gel cleansers; emphasizes non-stripping, sensitive-skin-friendly image.Clean-feel “strength” may be perceived as lighter versus high-foam gels; may require guidance on makeup removal or double-cleansing.
The INKEY List Salicylic Acid CleanserSalicylic Acid ~2%; Zinc compound; hydrating agents (e.g. HA, glycerin)Water-light gelIngredient-forward positioning; good value; clear “pore-clearing + oil-control” narrative for younger, ingredient-savvy audiences.Higher-strength actives can be intense for completely new users; private-label versions should consider buffering with stronger soothing stacks.
Paula’s Choice CLEAR Pore Normalizing CleanserSalicylic Acid (low–moderate %); soothing agents; mild surfactantsLow-foam gelStrong derm-like brand trust; “pore-normalizing” language and gentle daily-use positioning work well for consistent routines.SA % is less heroed than in treatment products; some shoppers may look for a more explicit “2%” callout in cleansers.
CeraVe Renewing SA CleanserSalicylic Acid (unlabeled %); Ceramides; Hyaluronic Acid; NiacinamideLow-foam gel, face + bodyGentle BHA exfoliation with barrier-supporting system; versatile for face and body, good “smooth roughness” narrative.More focused on texture and roughness management than strong “acne treatment” positioning; not the best benchmark for aggressive acne storytelling.
CosRx Salicylic Acid Daily Gentle CleanserSalicylic Acid; botanical extracts; mild surfactant systemSoft, creamy foamK-beauty credibility; “daily gentle” BHA cleanser concept; appealing to users who want pore care without harsh feel.Fragrance and foam profile may not suit ultra-sensitive users; some markets need clearer instructions about pairing with other exfoliants.

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Make A Sample First?

If you have your own formula, packaging idea, logo artwork, or even just a concept, please share the details of your project requirements, including preferred product type, ingredients, scent, and customization needs. We’re excited to help you bring your personal care product ideas to life through our sample development process.

Custom Formulation Recommendations for salicylic acid face wash

We build salicylic acid face wash formulas around a clear BHA level, then layer oil-control, soothing, and barrier-support actives. Use this matrix to brief actives by skin type, combination strategy, and packaging direction for your private-label cleanser line.

Active (Use Range)Key FeaturesSuitable Skin TypesRecommended CombinationsSuggested Packaging
Salicylic Acid (0.5–2%)Core keratolytic; helps clear pores, refine texture, and support breakout control.Oily, combination, acne-prone, body acneNiacinamide + Zinc PCA + PanthenolFoaming pump or gel in pump bottle
Niacinamide (2–5%)Tone-evening, redness look, barrier support; pairs well with BHA in acne lines.All, including sensitive and melanin-richSalicylic Acid + Panthenol + HAOpaque pump bottle or tube
Zinc PCA (0.3–1%)Sebum-balancing, shine-control, supports blemish-prone skin narratives.Oily, combination, acne-proneSalicylic Acid + Niacinamide + Green TeaPump bottle or foaming pump
Gluconolactone / PHA (3–6%)Gentle exfoliation; softer alternative or complement to BHA for sensitive users.Sensitive, combination, early acneLow-dose SA + Panthenol + Beta-GlucanTube or low-foam pump bottle
Panthenol (0.2–0.5%)Soothing and hydrating; helps reduce tight-feel after cleansing.Dry, sensitive, acne-proneSalicylic Acid + Niacinamide + HAAny: tubes, pumps, foaming pumps
Allantoin (0.1–0.3%)Classic comfort active; supports post-wash comfort and mildness story.All, especially reactive or over-treated skinSA + Niacinamide + Ceramide ComplexPump bottle or tube
Beta-Glucan (0.1–0.3%)Advanced soothing and barrier support; cushioning lather feel.Sensitive, redness-prone, compromised barriersSA (low) + PHA + PanthenolPremium pump or derm-style tube
Green Tea Extract (0.2–1%)Antioxidant, helps support calm-looking skin; “fresh, clean” positioning.Oily, combination, teen acneSalicylic Acid + Zinc PCA + NiacinamidePump bottle or foaming pump
Ceramide Complex (0.1–0.5%)Barrier lipids to offset frequent washing and dryness.Dry, mature, barrier-impaired acne-prone skinSA (low–medium) + Niacinamide + HAOpaque pump bottle or soft tube
Tea Tree / Anti-blemish Botanical Blend (0.1–0.5%)Anti-blemish, “natural support” angle in acne storytelling.Oily, combination, body acne (if tolerated)SA + Zinc PCA + soothing stack (Panthenol/Allantoin)Shower-friendly pump or large tube

Custom salicylic acid face wash Texture System & Sensory

Choose clear gel, cream-gel, or foaming mousse textures to match skin type, age, and channel. We tune viscosity, foam profile, and rinse feel—validated in in-use tests—to deliver “clean but not stripped” reviews and reduce returns from dryness or residue.

Low-Foam Gel (AM/PM, Oily–Combo)

Clear gel, gentle amphoteric/APG system, steady rinse, SA 0.5–2% (≈ 3,000–8,000 cps).

Creamy Gel-Cream (PM, Combo–Dry)

Cushioned glide with ceramides/HA to offset acids; minimal lather, SA 0.5–1% (≈ 6,000–15,000 cps).

Quick-Rise Foam (AM, Oily/T-Zone)

Airy pump foam, fast coverage, very mild surfactants; add zinc PCA/niacinamide options, SA 0.5–1% (≈ 100–500 cps base).

Packaging Customization for salicylic acid face wash

Use opaque, UV-safe bottles and foaming pumps for BHA stability and user-friendly dosing. Offer 150–200 ml foaming pumps, 120–250 ml standard pumps, and 100–200 ml soft tubes, plus PCR options. Add inner seals/reducers to control oxidation and leaks during transit.

Foaming Pump (150–200ml)

Airy foam, teen-friendly dosing

Standard Pump Bottle (120–250ml)

Everyday sink-side cleanser

Soft Tube (100–200 ml)

Travel-ready, shower-safe grip

PCR Pack Options

Recycled content for sustainability stories

salicylic acid face wash – Private Label FAQ

These FAQs cover percentage, usage frequency, compatibility, skin types, fragrance choices, packaging, testing, timelines, and MOQs—written in cosmetic-compliant language to help buyers make faster decisions about private-label salicylic acid face washes without over-promising medical “acne treatment” claims.

1. What percentage of salicylic acid is best for a face wash?

Most cosmetic salicylic acid face washes use 0.5–2% BHA, depending on market rules and target users. Lower levels are suited to daily or sensitive-prone routines; higher levels are used for oilier or body-acne formats. We help you choose a level that balances comfort, regulations, and your claim strategy.

For many users, a well-formulated salicylic acid cleanser can be used once daily, especially when paired with a good moisturizer and sunscreen. For very dry or sensitive skin, we often recommend 2–3× per week at first, then adjusting based on tolerance. Clear IFU and onboarding copy are part of our service.

Yes—if they are built for sensitivity. We can lower the BHA level, add PHA instead of or alongside SA, and include soothing stacks like panthenol, beta-glucan, allantoin, and ceramide complexes. We also avoid strong fragrances and essential oils when requested, and help you phrase “gentle exfoliating” language correctly.

Many consumers combine BHA cleansers with retinoids or acids, but this should be introduced slowly. We usually suggest: BHA cleanser + simple hydrating routine first; then layer retinol or exfoliating toners on alternate nights. Your IFU can recommend frequency and “buffering” steps to support comfort while avoiding aggressive layering messages.

Yes. We can create fragrance-free, essential-oil-free, or low-fragrance versions depending on your positioning. For dermocosmetic or sensitive-skin ranges, we typically recommend fragrance-free with a clean INCI. For more lifestyle-driven lines, we can use carefully selected fragrances and still keep the irritation profile in check through surfactant and soothing-stack choices.

We usually recommend opaque or tinted bottles and tubes with good closure systems to support stability and minimize leaks during shipping. Foaming pumps work well for low-viscosity “daily” formulas; standard pumps and soft tubes suit gel or cream-gel textures. We can also suggest PCR formats to support sustainability messaging.

Depending on your market, we can support stability, compatibility, preservative-efficacy, and safety testing (such as HRIPT/patch tests via partner labs) plus cosmetic-compliance documentation (PIF/CPNP-style dossiers where required). For claims like “non-stripping” or “helps clear pores,” we can discuss suitable in-use evaluations to keep language responsible and evidence-aligned.

For most projects, MOQs start around 1,000–3,000 units per SKU, depending on packaging. Standard lead times run from formula approval to filling in several weeks, plus shipping. We can sometimes offer smaller pilot runs or shared-packaging solutions—just share your target launch date, channels, and budget when you brief us.

Ready to Launch Your Custom salicylic acid face wash ?

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Let’s co-create a hero brand with custom formula, low MOQ, rapid sampling, and global shipping. Share your target market, benchmark, and budget—we’ll propose actives, texture, packaging, and claims in 48 hours (specs + samples)

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